Friday, July 15, 2011

Social Media Marketing Seminar

Yesterday I attended a Social Media Marketing Seminar in Salt Lake City for work. It was interesting and I learned a few things on how to better utilize LinkedIn, Twitter, and Facebook for our business needs. Much of whatever I learned I had read in a couple of other books, most recently in the Thank You Economy and Delivering Happiness. However, one important fact that I did learn was there are approximately 7,000 more Star Wars Fans on Facebook than there are Star Trek fans on Facebook within 50 miles of Salt Lake City.
This conversation had started because the instructor had asked if there were any Trekkies in the room. I pointed out that Trekkies consider it a derogatory term and they prefer Trekkers. I referred to them as Trekkies the rest of the seminar. One person raised his had. I mentioned she should have asked about Star Wars instead. Later, when going over Facebook and finding people with like interests she went back to the Star Trek reference, and searched for Star Trek fans in Salt Lake. The number was a little over 5,000. She was about to move on when I said, "You have to check Star Wars now." She did and the number was over 12,000, which I replied, "Winning!"